Image Courtesy of Hermès
Hermès – Rive Gauche by RDAI
After one hundred and seventy years on the right bank, Hermès has decided to cross the Seine and embrace the future with a new store at 17 Rue de Sèvres in the ritzy Saint-Germain-des-Prés neighborhood of Paris. The new store has come to life in a building filled with rich history; a historical monument that was once home to the Lutetia swimming pool, a shining example of the Art Deco years.
In an almost serendipitous connection, Hermès as a brand identified with the restoration of a rich treasure; to bring in the new with maintaining respect and reverence to what has come before. And so is the case with the luxury brand that has become eponymous with Parisian culture… Hermès is just as relevant today as it was in the heyday of the Lutetia.
