Benoy wins International Design Competition for Greenland GIC | ITSLIQUID

Benoy wins International Design Competition for Greenland GIC

Architecture | November 26, 2014 |

Benoy Greenland GICImage courtesy of Benoy

Benoy wins International Design Competition for Greenland GIC

Benoy, the award-winning firm of Masterplanners, Architects, Interior and Graphic Designers, has won the international design competition for Greenland Group’s high-profile mixed-use development, Greenland GIC, in Chengdu’s city centre. Shortlisted and eventually announced the winner, Benoy has been appointed the full scope as Masterplanner and Architect for the ambitious scheme which will combine five residential towers, three commercial towers, serviced apartments, hotel, retail podium and outdoor pedestrian shopping street.

Benoy Greenland GICImage courtesy of Benoy

Greenland Group recently purchased six separate plots of land to form the 86,00m² site in Chengdu on which the development will be built. Located at the intersection of the Second Ring Road and Kehua Middle Road, the scheme will form a significant addition to Western China’s important economic centreBenoy’s winning design for the Greenland GIC site ultimately dealt best with the brief’s challenging issue of utilising a restricted central park on the site.

Benoy Greenland GICImage courtesy of Benoy

Richard Tang, Divisional Director and Design Leader, explained “our concept overturned the planning parameters and questioned the restrictive use of the parkland. The park is the critical fulcrum for the project which helps to balance all the different elements of the program.” “Instead of allowing the brief to restrict our creativity, we sought to create a commercial value which would far exceed the nature of the park as a standalone entity. The masterplan and architectural design eventually evolved to become an epic narrative about crafting a modern city lifestyle for Chengdu’s new urban elite.”

Benoy Greenland GICImage courtesy of Benoy

The development will cover a GFA of 512,000m² of which 332,000m² will be commercially used and 180,000m² will make up the residential portion. The high-density development will integrate advanced practices for architectural and commercial design as it combines to deliver an impressive mixed-activity hubBenoy’s studios in Shanghai and London collaborated together on the winning scheme which has proved to be synonymous with the firm’s design style as Benoy draws on its global resources. Representing Benoy from London, Chairman Graham Cartledge CBE was in Chengdu for the October 24 project tour and signing of the letter of intent with the Deputy General Manager of Greenland Southwest Region, Mr Yang Lei.

Benoy Greenland GICImage courtesy of Benoy

“This is a project of significance for both Benoy and Greenland and marks another chapter in our partnership. There is a natural affinity in our work, Benoy a British-based firm and Greenland a firm based in China, both seeking the inward and outward investment opportunities in our home countries and abroad around the world,” said Graham.
“I am excited for what this competition represents – an exemplary model for future integrated and commercial mixed-use developments in Western China and also another example of the import and export of knowledge, talent and expertise that is shaping our cities.”

more. www.benoy.com

Are you an artist, architect, designer? Would you like to be featured on ITSLIQUID platform? Send an e-mail to info@itsliquid.com or fill the form below

RELATED POSTS


Hinterhouse by Ménard Dworkind

Design | January 25, 2021

Hinterhouse is nestled into a densely forested hillside with sweeping views of the Mont-Tremblant valley. The 16-foot wide house, designed to be prefabricated, can be driven on local roads and delivered to site. Read more


It’s logic

Design | January 11, 2021

It's logic is a young Spanish company that combines design and environmental commitment to create physical and digital products that help to have a more responsible lifestyle with the planet. At the end of 2018, the founders (Laura and Guillermo) made the decision to create a company capable of having a positive impact on the world thanks to the sale of the product. Read more


Panzera

Fashion | January 9, 2021

PANZERA was established in 2009 by two Australian passionate watch enthusiasts. They were inspired to create new and exciting watches that incorporated some of their favourite attributes and quality elements found in classic and contemporary timepieces. Originally these watches were only created for themselves and close friends to wear and enjoy. Read more


Business Bay by Jacobs

Architecture | January 6, 2021

When Dubai Properties decided to create a globally recognized center of commerce in an underused area of Dubai - one that could stand out against the region's rocketing skyline of mega developments - they partnered with Jacobs for help. Together, we created exciting, innovative and practical solutions to complex planning challenges and development opportunities, securing Business Bay's standing as a visionary city center and leading financial capital of the world. Read more


Sign up for our Newsletter.

Enter your email to receive our latest updates!