_{Image courtesy of CCCB}

Björk Digital. Virtual Reality Exhibition
Centre de Cultura Contemporània de Barcelona, Barcelona
From 14 June to 24 September 2017

 

“Björk Digital” is an immersive virtual reality exhibition that presents the digital and video works produced by the collaboration of the iconic Icelandic artist and some of the world’s best programmers and visual artists. The show arrives at the CCCB after visiting Tokyo, Sydney, Montreal, Reykjavik, London and Los Angeles and is the only chance to visit the exhibition in Spain.

 

_{Image courtesy of CCCB}

 

Inspired by Björk’s own discography and especially by her latest album Vulnicura, the experience combines performance, cinema, installation, video and interaction and includes audiovisual pieces produced with the latest in virtual reality technology.
“I think we need to put humanity into technology – the soul. It’s about using technology to get closer to people, to be more creative. ” said Björk

 

_{Image courtesy of Björk}

 

Vulnicura, the wounds album
The exhibition is a journey through some of the main tracks from Vulnicura, one of Björk’s most intimate and highly-acclaimed albums, which the artist created following her break-up from her partner.

 

_{Image courtesy of CCCB}

 

An immersive itinerary
A 90-minute tour that enables you to live, in the first person, a sensorial, almost theatrical experience of connection with the artist. Technologies such as panoramic video, wraparound sound, 360º virtual reality, 3D images and VR controls and headsets allow the viewer to disconnect in order to interact with the Björk universe.

 

_{Image courtesy of CCCB}

 

A journey to Iceland and the inner world of Björk
In pieces such as Black Lake, Björk uses the striking Icelandic mountains to transmit her mood. The work, directed by Thomas Huang, has been exhibited at the MOMA in New York.

 

_{Image courtesy of CCCB}

 

Björk sings for you
The piece Stonemilker VR functions as an exclusive recital in which singer and viewer meet face-to-face in a remote environment: a wild beach in Iceland.

 

_{Image courtesy of CCCB}

 

Video clips that are art 
Notget VR, one of the virtual reality pieces, has recently won the Grand Prix at the Cannes Festival. You will also be able to see a selection of the best music videos from Björk’s career, directed by visual creators such as Michel Gondry, Spike Jonze, Alexander McQueen, Nick Knight, Stéphane Sednaoui and the more recent Jesse Kanda, Andrew Thomas Huang, Warren du Prees and Nick Thornton Jones, among others.

“Virtual reality is not only a continuity to the music video but has an even more intimate theatrical potential, ideal for this emotional journey.”
Björk

 

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