Bright XXIV – Berlin’s Arena | ITSLIQUID

Bright XXIV – Berlin’s Arena

Fashion | January 11, 2017 |

Bright XXIVImage courtesy of Bright

Bright XXIV – Berlin’s Arena

Arena, Berlin
From 17 January 2017 to 19 January 2017

Bright is an original fashion trade event, which conveys a snapshot of modern lifestyle within an atmosphere relevant to its target groups. Since fashion is in constant motion, its predominant influences such as art, music and sports are therefore decisive regarding the resulting trends and how they get perceived – whereat credibility always has and will be the essential element to it. 

 

Bright XXIVImage courtesy of Bright

 

Back at Berlin’s Arena, this summer’s 23rd edition of Bright was all about content – and about the culture surrounding our brands and exhibitors. The fact that, apart from Streetwear, skateboarding is and remains an important part of the Bright universe was impossible to miss this time around – simply because we took it all over town. Whereas Volcom’s massive, three-day “Three Streets To Berlin” contest took world-class riders from legendary spots such as Nationalgalerie to tourist venues, the week began with the official opening of the all-new concrete DSS obstacles just around the corner from our show. 24 hours later, the official Bright opening was another joint event with DC, who once again turned a club into a proper skate venue. And finally, there were plenty more sessions and things like a fun little jump ramp contest to round things off – turning Berlin once again into a temporary mecca that attracted some of the best international skaters.

 

Bright XXIVImage courtesy of Bright

 

Whereas the visitors of Bright XXIII got to experience a carefully RECAP handpicked portfolio of more than 250 brands – featuring new exhibitors such as Volcom, New Balance Numeric, Nikita, Defend Paris, and PAX, plus some of the most current core companies such as Polar, DQM, and Quasi –, the latest edition of Bright once again boasted a huge selection of side events that ranged from art shows and screenings to music and, last but not least, a series of talks hosted by Drago from Italy.

 

more. brighttradeshow.com

Are you an artist, architect, designer? Would you like to be featured on ITSLIQUID platform? Send an e-mail to info@itsliquid.com or fill the form below

RELATED POSTS


SevenFriday

Fashion | July 23, 2021

Back in 2012, driven by this motto, Daniel Niederer founded SEVENFRIDAY. Founded and headquartered in Zürich, Switzerland, SEVENFRIDAY represents a life attitude, a lifestyle brand creating watches and eyewear with unique and iconic designs. Read more


Interview: Inbal Kristin

Interviews | July 19, 2021

Inbal Kirstin is an artist born in Israel in 1980. After having obtained a diploma in Media design and a Bachelor’s degree in Social Sciences and Humanities, she participated in several photography courses. She have always had a passion for art. Since she remembers, art was a vocation for her, a way to express herself and to evoke the viewer’s emotion. Read more


Fashion FWD: Disruption through Design

Fashion | July 17, 2021

Fashion FWD: Disruption through Design, Otago Museum’s latest exhibition is open to the public from Saturday 27 March to Sunday 17 October 2021 in Dunedin. Read more


Interview: Nataliya Elmer

Interviews | July 16, 2021

Born 1977 in Luhansk (Ukraine) Nataliya Elmer started painting pictures since she was a child. After moving to Tyrol (Austria) in 2003, she started painting with acrylic and oil colours, inspired by the nature of this region and her my fantastic dreams. She wants to pass on the viewers all of her experiences, emotions and feelings. Read more


Sign up for our Newsletter.

Enter your email to receive our latest updates!