Rare Stance

Fashion | February 11, 2021

Yaze is a Tuscany "D.O.C." brand born from the will of two young brothers to blend their heritage of savoir-faire with the expression and taste of Gen Z in an attempt to take Made in Italy to a whole new level. Y(oung) (h)AZE focuses on the characteristics of the DNA of a generation that, like haze, would like to create a univocal "landscape", a multicultural community lover of inclusiveness. Read more

Fashion | February 8, 2021

aevintiri is a brand-new vision with its roots in the past. It is the result of the tailoring tradition and the passion for creation of clothes and accessories, which has connected the women in Vittoria's family for generations. The purpose of aevintri is to create clothes and accessories for our time, which are - at the same time - “timeless”. A brand that aims to express the wonderful complexity of a contemporary woman. Read more

Fashion | February 5, 2021

Brice Jaunet, BRISTON's founder, has a wealth of experience in the luxury watch industry, dating back 15 years. Brice's passion and proven market knowledge led to the creation of BRISTON as the synthesis of a personal and professional life dedicated to the watches. Resulting from his thoughts & researches, Brice Jaunet wanted to create a beautiful, true & authentic timepiece but also affordable. From this spirit, BRISTON creates its own particular style with a strong classical watchmaker DNA but bringing this smart & casual touch with the use of innovative raw material and a variety of colors that creates its authentic style. Read more

Fashion | January 23, 2021

ONE MORE is a trailblazing ski and outdoor apparel label. Inspired by Italian beauty and lifestyle, our creative sportswear is a pinnacle of performance, tech and contemporary design. ONE MORE was founded in South Tyrol, Italy in 2018. As the epicentre of the Dolomites, our home turf calls for a life lived outdoors, practicing winter sports and spending time savouring the chills and thrills of a natural adventure park. Read more

Fashion | January 19, 2021

Contemporary and thoughtful jewelry that balance clean detailing with architectural silhouettes. We pursue to underline the wearer’s individuality, femininity and confidence by making jewelry visionary in technique, style and execution. Read more

Fashion | January 17, 2021

Quality, innovation, creativity, fair conditions; in early summer 2001 Ucon Acrobatics launched their first collection with these guiding principles. Together with talented artists and the design community around them, they build a creative and healthy environment for the brand. So, they took an old cow stable and transformed it into their studio in Berlin-Friedrichshain; the perfect location, since art, contemporary design, architecture and fashion have been happily living together in this district for a long time. Read more

Fashion | January 16, 2021

Reuse Design® was born in Rome in 2013 through the work of Maria Clelia Scuteri as a reality that bring together Design, Upcycling, Artisanality & Technology. The goal is to deliver products unique in Concept, Aesthetics and in the Production Process. RD® transforms and conceptually reinvents industrial objects translating the "Function" with the "Form"; the pieces also take noble shapes through skilful galvanic treatments in Gold and Silver. Read more

Fashion | January 9, 2021

PANZERA was established in 2009 by two Australian passionate watch enthusiasts. They were inspired to create new and exciting watches that incorporated some of their favourite attributes and quality elements found in classic and contemporary timepieces. Originally these watches were only created for themselves and close friends to wear and enjoy. Read more

Fashion | January 4, 2021

Meller is a collective of creative minds, art lovers and trend followers. We were born in 2014 to transform the latest trends into eyewear and watches. We focus on the design and quality materials to offer unique and affordable accessories. Through our path, we have launched 4 product lines, sunglasses (44 collections), blue light glasses (14 collections), watches (11 collections) and jewelry (9 collections). Read more

Fashion | December 18, 2020

The Fashion & Lace Museum's new exhibition is devoted to the masculine wardrobe, from the 'Great Male Renunciation' at the end of the 18th century to the androgynous fashion of 2020. This is a first for Belgium; despite the fact that the country nurtures some of the world's most influential men's fashion designers, no Belgian museum has ever delved into the subject! Read more

Fashion | December 10, 2020

The Hoff brand is a Spanish enterprise with international vocation and ambition. Its creative designs inspired in emblematic places from all over the world are attracting customers from everywhere. The company has created as well an Instagram community called #TheCitizensoftheWorld, formed by a huge quantity of creative and international customers that share their adventures and looks from many different places all around the world. HOFF started being a brand that was dedicated to the female customer but, after many petitions and requests from the male side, the company finally launched sneakers for boys which had a great welcome. Read more

Fashion | December 7, 2020

Azulmalin Jewellery is inspired by great modernist sculptors of the 20th century channeling raw and organic abstractions. Azulmalin generates around the idea of creating timeless jewellery that will last from generation to generation. Pieces that will keep their shapes and only get beautifully tarnished. A personality that will develop over time. These heavy silver sculptures are made through a combination of traditional handcrafting and modern technology. Read more

Fashion | December 4, 2020

Ortomatic Watches is a young, independent watch company based in Italy. The company intends to bring a fresh take on the watch industry, by combining Italian craftsmanship with modern design. The brand will launch a collection of watches starting in early 2021 and releasing one model every six months. Each model will be released as a limited edition of 500 pieces, with each piece individually numbered on the case. Read more

Fashion | November 26, 2020

HöbePergh is much more than a brand, it is an exhortation to like oneself that starts with the body and ends with the spirit. From the Asiago plateau, over 23 years of research and millennia of history, offer us a blend of pure natural elements, we develop specific solutions that are the result of continuous research, experimentation and phytotherapeutic innovation. Read more

Fashion | November 18, 2020

In 1873, near the end of the Gold Rush, Levi Strauss & Co., named for a Bavarian Jewish dry goods merchant in San Francisco, obtained a U.S. patent with tailor Jacob Davis for the process of putting metal rivets in men's work pants to increase their durability. This small innovation marked a transformative moment in American style - it was the birth of the blue jean. Read more

Fashion | November 16, 2020

Donna Karan, a pioneer. A woman designing for women. Modern woman-forward-thinking, confident, and self-assured-succeeding in the world, while pulling off the balancing act of life. Read more

Fashion | November 14, 2020

Inspired from the light of South of France and specially Corsica, where the founder is born, YLUME is a brand of jewels (natural stones, gold plated and leather are used) and fragrances created with a famous perfumer in Grasse, the capital of fragrances in France. After spending 20 years in big cosmetic groups (L’Oréal, L’Occitane), the founder of the brand created YLUME in 2018, putting all her memories and passion for the south of France. Read more

Fashion | November 6, 2020

When we decided to create the DUST brand, we took on something that was more than a normal business. Our ten-year experience in working with leather, the craftsmanship that we put on our work, do not only contribute to making high-quality bags with an elegant design. We wanted more, we wanted to be part of the experience of those who choose our product. The beautiful poem by Bertolt Brecht that you read a part of above is the perfect summary of what we wanted. We wanted to create "happy objects" because they are used by you and reflect what you do with them once you have them. Read more

Fashion | October 28, 2020

Pablo Gioielli is a brand born a few months before Covid-19, therefore very young but not lucky in choosing the most peaceful historical, social and economic moment of the last twenty years. Despite that, it has a great desire to establish itself in the market of design jewelry made for customers a little out of the box. Designer Paolo Aglione entered the world of jewelry at the age of 22; during these years he has traveled to various corners of the earth with a single intention: to see, know and make his own all that stones and metals represent. He chose to deepen this passion by enrolling in TADS - Tarì Design School. Read more

Fashion | October 27, 2020

Jean Paul Gaultier l'enfant terrible de la mode. From the uniform of the masses to the dreamlike fashions showcased in his catwalk shows, Jean Paul Gaultier remains convinced that fashion will always have a special place in our lives: "It's about a need for visual recognition, staking a claim". Read more

Fashion | October 20, 2020

Alexander McQueen was born in London on March 17th 1969, the youngest of six children. He left school at the age of 16 and was offered an apprenticeship at the traditional Savile Row tailors Anderson and Sheppard and then at neighbouring Gieves and Hawkes, both masters in the technical construction of clothing. From there he moved to the theatrical costumiers Angels and Bermans where he mastered 6 methods of pattern cutting from the melodramatic 16th Century to the razor sharp tailoring which has become a McQueen signature. Read more

Fashion | October 18, 2020

It all started in 1989 when Isabel Marant launched Twen, her first knitwear and jersey brand, at 22 years old. She held her first show in her own name in 1995 in the courtyard of a squat, with her friends as models. Read more

Fashion | October 17, 2020

Patrizia Donà is a successor of the long family tradition originating from the island of Murano, Venice. During her childhood, she used to spend many summers in a family manufacture, helping putting together crystal parts of Venetian chandeliers, whose production is a unique and unsurpassed process. So Patrizia grew up surrounded by artisanal works, in an atmosphere where striving for perfection and continuous improvement came to her naturally. Later in life, Patrizia Donà moved to Rotterdam where she studied Fashion Design at the Willem de Kooning Academy. She graduated Cum Laude in 2006. Read more

Fashion | October 12, 2020

Growing up founder and designer Sasha Arkhipova was exposed to the artistic process from an early age. Brought up in a family of creatives she was surrounded by art, fashion, architecture and alternative music as she developed her passion for form and material exploration. During her formative years she spent most of her spare time absorbing the curiosities of her native Russia attending various galleries, exhibits and watching classic and progressive films. Read more

Fashion | September 27, 2020

The research project Re-FREAM is exploring the interaction between the domains of fashion, design, science, craft and technology, promoting a space for co-creation and co-research, where experimental projects are connecting artists with scientists and technologists for better human centered and sustainable solutions. During the ARS ELECTRONICA 2020, the results of the first round of co-creation residencies were presented online and are now available on the Re-FREAM website. Until September 30th, the project is looking for artists and designers to co-create innovative fashion concepts together with researchers using novel production technology in a second open call. Read more

Fashion | September 24, 2020

Born and raised in Rome, Giambattista Valli holds a BA from Liceo as well a degree in Art. Influenced by his city, his Roman roots, the movies of Antonioni... Read more

Fashion | September 22, 2020

Nike opened its third House of Innovation, at the historic 79 Avenue des Champs-Élysées in Paris, continuing its endeavor to harness the power of digital to best serve consumers. Over four floors and some 2,400 square meters (nearly 26,000 square feet), Nike Paris, House of Innovation 002 gives unparalleled access to Nike's best innovations, athlete storytelling and experiences. Like its predecessors in New York and Shanghai, the flagship - situated amongst some of the world's most iconic landmarks - offers an immersive and digitally-powered end-to-end consumer journey. Offering one of the largest assortments of Nike footwear in Europe, modular store layouts that are consistently updated and exclusive Member opportunities, Nike Paris is the Swoosh's latest proof point in its ongoing commitment to transform the future of retail, while serving as a vibrant center of sport. Read more

Fashion | September 17, 2020

Iris van Herpen is a Dutch fashion designer who is widely recognized as one of fashion's most talented and forward-thinking creators who continuously pushes the boundaries of fashion design. Read more