It’s logic | ITSLIQUID

It’s logic

Design | January 11, 2021 |

It's logic
Image courtesy of It’s logic

It’s logic
Your way to act now

The logic bottle is a flat, reusable, stainless steel bottle, that combines design and a practical use. With 500ml of capacity it’s perfect for the day to day. But, what’s the purpose of it’s logic? Cause it’s not a bottle brand. At the end of 2018, the founders (Laura and Guillermo) made the decision to create a company capable of having a positive impact on the world thanks to the sale of a product. They knew that the way to generate enough income to grow the company while they were able to finance environmental actions was through the sale of a unique product.

It's logic
Image courtesy of It’s logic

This first product was the logic bottle. With a unique design, what stands out is the great utility of the bottle. How many reusable bottles can you put inside a computer folder? And in a purse? And in the back pocket of your pants? The security lock that the bottle has makes it totally reliable at the time of sharing space with any device, electronic or not. Ready to greet your last bottle? Say goodbye to disposable bottles forever!

The logic bottle is 100% BPA free. Let us remember that this chemical compound is harmful to health and it is very important that the reusable bottles we buy are BPA free. Staying healthy had never been so easy.

It's logic
Image courtesy of It’s logic

With a unique product, and environmental actions running, Laura and Guillermo decided to make sustainable covers for the bottle due to the company’s growth. These covers are made of pineapple leaf fiber, cactus and cork, a natural textile. Not only to prevent the logic bottle from being scratched and knocked, but also to give it a different, personalized look. With four colors available of the bottle (black, grey, mint and blue) and seventeen different covers you’ll have a unique bottle for sure. Your bottle, your style, your way to act now.

It's logic
Image courtesy of It’s logic

It’s logic dedicates part of the profits to maintain and promote the Act Now by it’s logic App, an owned platform to participate and create environmental initiatives. “We are clear: We are not a bottle brand” said Guillermo Mellado, CEO. With the app you can share your actions with the community. Share the before and after of the areas in which you have acted, and connect with other users. Collaborations with companies and brands. With the bottle out in the market, it’s logic starts to collaborate with brands. They were able to customize the bottle and the covers for every company, so these can have a unique product for the customers and employees.

“When a company makes a collaboration with us they are telling the world three things: they’re trying to avoid single-use plastic, they are commit with the environment, and that they want to be different through a practical and responsible design”.

more. www.itslogicnow.com

It's logic
Image courtesy of It’s logic
It's logic
Image courtesy of It’s logic
It's logic
Image courtesy of It’s logic
It's logic
Image courtesy of It’s logic
It's logic
Image courtesy of It’s logic
It's logic
Image courtesy of It’s logic

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