Lotte Amoje Foodcapital | Karim Rashid | ITSLIQUID

Lotte Amoje Foodcapital | Karim Rashid

Design | July 10, 2013 |

Image © Lee Gyeon Bae

Lotte Amoje Foodcapital by Karim Rashid

More than a place to eat, Karim Rashid transforms a typical cafeteria into an environment of sensory experiences with eye catching colors and technorganic forms, which encourage personal interactions at Foodcapitol, the Lotte Department Store’s Amoje Food Court in Seoul, South Korea.

Image © Lee Gyeon Bae

The design uses columns as nucleii from which long undulating tables branch out, encouraging dialogue and socialization amongst clientele. Curvaceous ceiling patterns extend to conceal softly glowing lights, blending technology and organics. Individual luminaires in a variety of geometries accent the ceiling amongst its amorphous lines. At the perimeter walls, snack stations are carved out; their openings are layered in a wood grain palette of circumscribed waves. Brightly colored bulbous forms are dispersed throughout, serving to conceal cash registers, while simultaneously making them identifiable.

Image © Lee Gyeon Bae

They also assist in orienting customers, and creating clear circulation paths within the complex network of seating. Even when unoccupied, the floor pattern delineates motion within the space. In this digital age of hyper-sensual experiences, Rashid has created a kaleidoscope of stimulii.

more. www.karimrashid.com

Are you an artist, architect, designer? Would you like to be featured on ITSLIQUID platform? Send an e-mail to info@itsliquid.com or fill the form below

RELATED POSTS


IT’S OUR F***ING BACKYARD DESIGNING…

Design | July 2, 2022

The Stedelijk spotlights the greatest challenge of our time: the climate crisis. The exhibition It’s Our F***ing Backyard shows that designers can make a compelling difference: through innovative experiments or by drawing on local knowledge, they invite us to look at materials in a radically new way and offer us design that is both responsible and aesthetic, comfortable and accessible. Read more


ESMA DEREBOY

Design | June 29, 2022

Esma Dereboy, one of the new era designers of Turkey, has achieved an important success by winning the IF DESIGN AWARD and the RED DOT AWARDS, which are the most important of the world-famous design awards this year. Read more


COLOUR RUSH!

Design | June 21, 2022

The annual presentation at the Vitra Schaudepot reveals the collection of the Vitra Design Museum in a fresh light every year. The new focus topic, which will be on display from May 2022 to May 2023, is wholly devoted to colour. Following an invitation from the Vitra Design Museum, Dutch designer Sabine Marcelis has transformed the Schaudepot in one simple, sweeping gesture by sorting its roughly four hundred exhibits by colour. Read more


DRESSED

Fashion | June 11, 2022

Our wardrobe is among our most personal possessions. Nothing is closer to our bodies. Alongside its purely practical function, clothing is also a nuanced means of communication and self-expression. The exhibition DRESSED. 7 WOMEN - 200 YEARS OF FASHION presents seven fashion- conscious women and their wardrobes, ranging from the nineteenth century to the present day. Read more


Sign up for our Newsletter.

Enter your email to receive our latest updates!