LOUIS VUITTON MATSUYA GINZA by Aoki Jun | ITSLIQUID

LOUIS VUITTON MATSUYA GINZA by Aoki Jun

Design | October 21, 2014 |

Aoki JunImage courtesy of Aoki Jun

LOUIS VUITTON MATSUYA GINZA by Aoki Jun

The new façade of Louis Vuitton Matsuya Ginza is inspired by the history of Ginza, the city that used to be known for its art deco design. Ginza was the entrance of Tokyo, adjacent to Shimbashi, from which the very first railway station of Japan stretched to the port and led to the foreign Country.

Aoki JunImage courtesy of Daici Ano

The “modernatmosphere the forefront Ginza acquired derived from art deco patterns in relation to edo-komon, the pattern of traditional Tokyo and the highly abstract and stylized geometric pattern in repetition. Based on Louis Vuitton’s damier, which also is a repeated geometric pattern, the façade of Louis Vuitton Matsuya Ginza becomes our first softer version of damier, imbued with delicacy and richness that is found in organism.

Aoki JunImage courtesy of Daici Ano

From edo-komon to art deco. Art deco to the soft damier. This is a journey to the history of Ginza. Gentle bulges and dents elaborate the façade of opal beige reliefs. With these pattern, the façade reveals various appearances in sunlight, and also during the night, the LED lights behind the reliefs lit the façade to render another expression reminiscent of Louis Vuitton’s monogram.

more. www.aokijun.com

Are you an artist, architect, designer? Would you like to be featured on ITSLIQUID platform? Send an e-mail to info@itsliquid.com or fill the form below

RELATED POSTS


IT’S OUR F***ING BACKYARD DESIGNING…

Design | July 1, 2022

The Stedelijk spotlights the greatest challenge of our time: the climate crisis. The exhibition It’s Our F***ing Backyard shows that designers can make a compelling difference: through innovative experiments or by drawing on local knowledge, they invite us to look at materials in a radically new way and offer us design that is both responsible and aesthetic, comfortable and accessible. Read more


ROME INTERNATIONAL ART FAIR 2022…

Calls | July 1, 2022

ROME INTERNATIONAL ART FAIR 2022 - 4th edition, organized by ITSLIQUID Group, will be held in Rome, at Medina Art Gallery from September 16 to Septmber 29, 2022. Read more


LONDON CONTEMPORARY 2022 – 4TH…

Calls | June 30, 2022

LONDON CONTEMPORARY ART FAIR 2022, organized by ITSLIQUID Group in collaboration with YMX Arts, will be held in London, at The South London Gallery, from October 01 to October 15, 2022. Read more


ESMA DEREBOY

Design | June 29, 2022

Esma Dereboy, one of the new era designers of Turkey, has achieved an important success by winning the IF DESIGN AWARD and the RED DOT AWARDS, which are the most important of the world-famous design awards this year. Read more


Sign up for our Newsletter.

Enter your email to receive our latest updates!