Lifestyle brand of premium tech accessories
Native Union is an award-winning product design company bringing a unique and sophisticated perspective to the booming mobile accessories market. Founded in 2009 by John Brunner and Igor Duc, Native Union creates tech accessories with inherent warmth, personality and individuality, through its dedication to sophisticated design, innovative materials and an obsession with details. Native Union’s in-house design team focuses on 3 main pillars: enhanced user experience, innovation through design and a dedication to using the highest quality materials. Garnering considerable critical acclaim from the design community, Native Union has offices in Los Angeles and Hong Kong with products available in the finest retailers across the world.
In 2019 Native Union expanded its line of tech accessories with the launch of a new carry collection. Finished with hard-wearing textile and genuine leather accents, THE STOW COLLECTION includes a protective sleeve for MacBook 12″, MacBook Air and Pro 13″ and MacBook Pro 15″ laptops and an organizer case for carrying your everyday tech essentials. THE STOW COLLECTION makes transporting your everyday tech essentials between home, work and travel convenient and effortless. The design combines premium hard-wearing textile, padded soft-touch interior and a sleek waterproof zipper into a refined sleeve that keeps your device safe. A quilted fabric inside the sleeve makes sure your valuables stay intact during movement and the exterior pocket allows for easy-access to your most important items.
Fabien Nauroy, Head of Design at Native Union explains: “We’ve always been interested in the mobile trend and how the rise of the nomad lifestyle affects our use of everyday tech. Bringing out our own laptop sleeve and organizer was a natural extension of the Native Union product line. These protective cases follow our intelligent design philosophy by combining clever materials with a sleek and refined style for enhanced functionality“.
In the same year the brand also launched the new POWER DELIVERY COLLECTION of multi-device USB wall chargers and a wireless charging enabled powerbank. Combining the latest standard of charging with a sleek and compact design, the chargers in the collection provide a universal charging solution to unlock the fastest charge ever. Featuring a uniquely flat and lightweight construction, foldable pins, and vertical USB-port access, their chargers are the ideal space saving solution for awkwardly placed power sockets. Created for the on-the-go lifestyle, the SMART wall chargers also come in an international version with two travel adaptors so you can stay powered anywhere you are.
Native Union has now just introduced the SAGE COLLECTION. This new soft muted green has been applied to the brand’s signature cables, wireless charger and soft goods range to bring a fresh look to everyday tech essentials. The shade of the moment in interior design and fashion, SAGE uniquely acts as a neutral that can complement any space, yet still bold enough to act as an accent in the home. This new colorway is available in the best-selling Apple Lightning cables Belt, Belt XL, and Night, upgraded wireless charging pad Drop and carry essentials Stow Slim Sleeve for MacBook and Stow Organizer.
This universal hue was chosen in part to capture a desire to add a calming, closer-to-nature touch to home offices and enhance users’ increased interactions with their tech over the year. Matching the heathered finish of Native Union‘s signature colors Rose and Cosmos, the muted boldness of Sage also acts as an ideal complement to the minimal and considered details of our signature solutions. Add a fresh and modern look to your everyday carry with the Sage Collection’s essentials, whether you’re on-the-go or staying at home. From cables and chargers to keep you powered throughout the day, to carry solutions that’ll keep you and your tech protected, this collection offers an elegant finish for all your essentials.