Riviera, Men Swimwear is a brand born from the will of two young entrepreneurs, who have decided to interpret refined and classy style through a clothing that generally doesn’t get the attention that it deserves: the “SWIMSUIT”. Inspired by Amalfitan Coast and aesthetics of the Mediterranean, the classic drawstring swimsuit was redesigned for a tailored cut and manufactured in Italy with a keen eye for sartorial details.
Riviera stands for elegance combined with contemporary design and traditional Italian expertise. We believe in quality over quantity, in the return to owning one great, well-made product rather than many standardized, mass-produced goods. Quality swimwear fabrics are rare to go by, because synthetic fabrics often have a plastic touch whilst cotton absorbs and retains moisture. We had a hard time sourcing high quality suppliers and are very proud of our finding.
We came across fabric stores near Naples producing quick-drying synthetic fabric, making it both soft and look and feel like cotton. The raw weave is then dyed and printed with our exclusive designs. Together with our team of tailors, we worked on redesigning the classic swimsuit to get the perfect cut. Created and sewn in a small laboratory on the slopes of Vesuvio, Riviera is already seen on the feed of same of the most stylish gentlemen with a sharp eye for sartorial detail that we like to follow, like Vitttorio Ferrari and Rocco Angelino.