Simpl Watch
A timeless Thai design brand that embraces simplicity, style, and purpose

Bangkok, Thailand – In a world where time moves fast and trends shift constantly, Simpl Watch stands still- purposefully simple, timelessly elegant. Founded in 2013 by Tanachpak Warrnissorn and Alisa Kittipong, Simpl is a modern lifestyle watch brand born in Bangkok, Thailand, and built on a deep passion for minimalist design and meaningful craftsmanship.

From the outset, Simpl set out not just to design beautiful timepieces, but to redefine how we experience time. More than aesthetics, each collection is a reflection of a unique concept, offering a new perspective on timekeeping and the personal stories it carries. With every design, Simpl aims to introduce a new way of reading, feeling, and living with time, distilled into minimalist form.

Simpl’s portfolio includes four thoughtfully developed collections, each with its own distinct concept:
The Timeless Collection: A classic everyday minimalist watch, made for those who appreciate clean design and effortless style. It’s a versatile companion for daily wear with a timeless presence on the wrist.

The Reverse Collection: A handless timepiece, designed to challenge conventional norms and encourage intuitive time reading through a rotating dial. It’s bold, modern, and quietly provocative. The One Collection: A watch with a single hand, inviting wearers to slow down and shift focus from precision to presence. Time becomes a fluid companion, not a constraint.

The Compass Collection: The latest release, inspired by the geometry and charm of vintage compasses. With compass-style hands and a streamlined case-back design for effortless strap changes, it balances function and emotion in a wearable exploration tool. Across all collections, Simpl holds steadfast to its philosophy: understated elegance, clean lines, and intentional design. Every detail is refined, and every element has purpose – no excess, no distraction.

Simpl’s commitment goes beyond design. With innovations like the single-piece case structure (featured in the Compass Collection), the brand embraces sustainability and user-centric functionality, encouraging wearers to enjoy customization without compromising simplicity.

As a proudly Thai brand with a global perspective, Simpl has become an aspirational accessory for discerning individuals across the world. Whether in Bangkok or beyond, Simpl is for those who live mindfully, stylishly, and with intention.

more. www.simplwatch.com