SOFIA NOGARD fashion brand | ITSLIQUID

SOFIA NOGARD fashion brand

Fashion | January 8, 2014 |

SOFIA NOGARD

SOFIA NOGARD fashion brand

The concept of the brand SOFIA NOGARD is “timeless archaic“. As they are interested in the local (Slovenian) culture and tradition and the associated moods, they reinterpret all of these feelings through clothes and accessories with new materials, shapes, color combinations, patterns and usability in a modern, contemporary way, embedding them in an instant moment of the global world.

SOFIA NOGARD

The style is a mix of street wear, sportswear and high fashion – “street couture“. Behind the brand there are two fashion designers, MIJA CURK and BOSTJAN MLJAC, both from the Faculty of Natural Sciences, Design of Textiles and Clothing at the University of Ljubljana, Slovenia and both with master fashion design degree (Mija at UIAH/Helsinki, Finland and Bostjan at Istituto Marangoni, Milano, Italy).

SOFIA NOGARD

The inspiration for “SHAPE IN PROGRESScollection spring/summer 2014 was changes, transformations of the female body through different periods of life. From here the use of lightweight, translucent materials which allows the view on the body underneath, but always in a discreet, gentle, playful way. Also the structure of the clothes, with the cutouts and volumes on strategic points, puts the body underneath on display or emphasize it even more.

SOFIA NOGARD

The silhouette of the clothes is mostly oversized in the upper part (parkas, jackets, tops, dresses…), and lean on the lower part (pants). The color palette is more subdued this time, with a lot of black and pastel tones (color powder, soft blue, light gray), which are occasionally intersected with strong fluorescent orange tones.

more. www.sofianogard.si

Are you an artist, architect, designer? Would you like to be featured on ITSLIQUID platform? Send an e-mail to info@itsliquid.com or fill the form below

RELATED POSTS


Native Union

Design | October 30, 2020

Native Union is an award-winning product design company bringing a unique and sophisticated perspective to the booming mobile accessories market. Founded in 2009 by John Brunner and Igor Duc, Native Union creates tech accessories with inherent warmth, personality and individuality, through its dedication to sophisticated design, innovative materials and an obsession with details. Native Union's in-house design team focuses on 3 main pillars: enhanced user experience, innovation through design and a dedication to using the highest quality materials. Garnering considerable critical acclaim from the design community, Native Union has offices in Los Angeles and Hong Kong with products available in the finest retailers across the world. Read more


REN HANG, PHOTOGRAPHY

Art | October 27, 2020

Flesh, corpses, souls and bland flashlights, all composite into seconds or milliseconds of lights and shadows, projecting onto the film that never knows how to lie. Focus gathering and the shutter releasing, connecting his unpretentious, rebellious, wild and free perspectives towards the naked human body. The images look so natural, yet fun and unexpected. One soul after another all blossom like a newborn baby, urging to crawl out of his mother's womb, dying to be redefined. In this era that we live in, being censored by the Chinese government has almost become a stamp of approval for contemporary artists. Ren Hang, a young man with a mature look and tanned skin, hair as short as a Chinese soldiers', always carrying an irresistibly cute and innocent smile on his cheeks. He is, perhaps, the sole artist and photographer with the most edgy outlook towards the naked human body. Read more


2020: It’s Good To Be…

Design | October 21, 2020

Much has changed in 2020, not least our relationships with our homes. Since March, we’ve got to know them very well indeed. For months, we no longer locked the door behind us, and departed for hours, days or longer. Read more


FEATURED DESIGNER: Lee Alexander McQueen

Fashion | October 20, 2020

Alexander McQueen was born in London on March 17th 1969, the youngest of six children. He left school at the age of 16 and was offered an apprenticeship at the traditional Savile Row tailors Anderson and Sheppard and then at neighbouring Gieves and Hawkes, both masters in the technical construction of clothing. From there he moved to the theatrical costumiers Angels and Bermans where he mastered 6 methods of pattern cutting from the melodramatic 16th Century to the razor sharp tailoring which has become a McQueen signature. Read more


Sign up for our Newsletter.

Enter your email to receive our latest updates!