SPECTRUM BY STUDIO ANIMAL | ITSLIQUID

SPECTRUM BY STUDIO ANIMAL

Architecture | January 7, 2022 |

spectrum_studioanimal
Image courtesy of Jose Hevia | Studio Animal

Spectrum by Studio Animal
Location: Igualada, Barcelona
Status: Completed, 2021

The existence of a big concrete column in the middle of the place directs the project towards working with the idea of the concentric and the centrifugal, intimately related to the movement and dynamism of the brand. We thus turn a handicap into the engine of the project.

spectrum_studioanimal
Image courtesy of Jose Hevia | Studio Animal

Spectrum follows the line of research in which we have been working in several stores of the brand, in which the use of a powerful graphic applied to the space is capable of generating a project close to an art installation, making the customer live an exceptional and memorable experience. The image generated is almost virtual, achieving an atmosphere that transports you to an unreal state.

spectrum_studioanimal
Image courtesy of Jose Hevia | Studio Animal

Technology and colour are the hallmarks of the Munich brand. The project takes as a reference the spectrum of light that the colours generate, building a chromatic landscape that orders the different provisions of the product in the store thanks to the shades. In addition, moving around that pillar in the store is an experience in permanent change: depending on where you are, you perceive the space with a different colour range.

more. www.studioanimal.es

spectrum_studioanimal
Image courtesy of Jose Hevia | Studio Animal
spectrum_studioanimal
Image courtesy of Jose Hevia | Studio Animal
spectrum_studioanimal
Image courtesy of Jose Hevia | Studio Animal
spectrum_studioanimal
Image courtesy of Jose Hevia | Studio Animal
spectrum_studioanimal
Image courtesy of Jose Hevia | Studio Animal
spectrum_studioanimal
Image courtesy of Jose Hevia | Studio Animal
spectrum_studioanimal
Image courtesy of Jose Hevia | Studio Animal
spectrum_studioanimal
Image courtesy of Jose Hevia | Studio Animal

Are you an artist, architect, designer? Would you like to be featured on ITSLIQUID platform? Send an e-mail to info@itsliquid.com or fill the form below

RELATED POSTS


HUDSON YARDS “JOURNEY TO THE…

Architecture | January 25, 2022

The 1,131-foot-high, cantilevered, open-air observation deck at 30 Hudson Yards called “The Edge” is the highest outdoor sky deck in the western hemisphere. Read more


ITSLIQUID PARTNERSHIP PROGRAM

Uncategorized | January 24, 2022

ITSLIQUID Group is a cultural hub dedicated to the organization of international art exhibitions, art fairs, competitions, and communication/marketing services in the fields of art, architecture and design. During the last 20 years, it has organized more than 250 events around the world, involving over 5.000 artists, in more than 60 international venues, making contemporary art accessible to all. Read more


THE CLOUDSCAPE OF HAIKOU

Architecture | January 18, 2022

MAD Architects, led by Ma Yansong, has announced the opening of the Cloudscape of Haikou on the southern tip of China. A unique urban public and cultural space for citizens and visitors to Haikou, this flowing, sculptural concrete form was named as one of the “most anticipated architecture projects of 2021” by The Times of London. Read more


Snøhetta’s Design for 550 Madison…

Architecture | January 15, 2022

Snøhetta's Design for 550 Madison Garden Moves Forward with Official Approval from New York City Planning Commission. Read more


Sign up for our Newsletter.

Enter your email to receive our latest updates!