The Petticoat Dress by multiply A preventive fashion accessory
The Petticoat dress is the perfect outfit to maintain strong and safe social activities with fun, style and comfort during the sanitary crisis. Alone or with friends and family, the question is no longer about keeping distance between you and others. Free your mind, the dress will keep you at bay… Keep your hands clean and the virus will stay away. The Petticoat Dress was designed to answer the question of social distancing, which appears as a measure to avoid direct contamination. The two meters distance request between people creates an awkward relationship situation. It breaks any potential social connection. You become automatically suspicious and your neighbor or the person nest to you is seen as threat.
The distance – imaginary or not – becomes a protection that you know could be very easily attacked and destroyed. The Petticoat dress works as a preventative tool and allows to bring back a feeling of comfort. It brings a feeling that physical contacts could be possible while wearing the dress. It breaks the feeling of distance, even if – in fact – you are still two meters apart. You don’t need to think or fear about others. You can move freely and again start to be surrounded by crowd and simply enjoy its beauty. The dress is seen as a communication tool that reminds people of respecting social distance but in a relax and creative way.
Inspired both by the Victoria Era ball gown and the Scottish Highland traditional kilt, the Petticoat dress must be a comfortable fashion accessory, easy to wear and to carry, but also to clean in order to avoid promoting the transmission of the virus. The dress comes with an easy -to -carry bag when traveling by car or bicycle. The fabric of the dress is inspired by Pop Up tents for camping : light, strong and easily washable : Its capacity to quickly dry out, it’s foldable structure and its low production cost makes it the perfect fashion accessory during the it of Covid-19.