Ü BRAND | ITSLIQUID

Ü BRAND

Fashion | August 15, 2019 |

Ubrand
Image courtesy of Ü Brand

Ü Brand was born from the idea of young entrepreneurs, who seeing the evolution of a growing market, decided to go one step further, both in its design, combining the most commercial lines with the most extravagant, always from our point of innovation and futuristic vision, as in offering the customer a close and much more immersive experience in the online sector, being pointers to integrate and expand new technologies, such as the virtual tester and our 360 degrees, with the aim of transparency after the product, creating a direct trust with the customer.

Ubrand
Image courtesy of Ü Brand

Developing a unique purchasing process through the screen, making real and physical a path that until now, was only cold and distant, because we believe that the luxury sector should lead this concept in the world of e-commerce. Our image and way of communicating is thought and developed with the utmost sophistication and in the way most in line with our philosophy. We want to provoke as artists, thinking and questioning. By abstracting from the everyday, we have managed to settle that brainstorm and turn it into a brand, with a strong character that borders on the limits.

Ubrand
Image courtesy of Ü Brand

We believe that each individual must be free to decide who is and who wants to be. The limits only exist to overcome them. After each border is the new step. Let no one try to define you in a genre, in a style, in a movement or in an ideology. You are not the same person as yesterday and tomorrow, only you knows who you want to be. We come to tell a story, with beginning and without end, we want to create souls in a world that lacks critical thinking, we like the transcendental in every minute of our lives, and that is why we created this brand, changing our philosophy of questioning by system.
We believe in the concept of intellectualization through our design, where everything fits together like a puzzle, we only seek your attention to show our vision, where each of the sunglasses will take you to a world of new ideas. We want you to stop looking and start creating. Art is everything if you know how to observe.

Ubrand
Image courtesy of Ü Brand

Philosophy; unique design and differential-quality handmade in Italy; brand with vision and plan of global expansion; innovators in our ways of communicating, of understanding the design, without fixed lines without following previous patterns, own style by flag; renewing the concept of luxury, because it is not only quality and high price, it is to make the difference, the soul behind the brand taking out the commercial orientation of education and introducing the vision of the future sector; betting on e-commerce, being pointers to integrate and expand new technologies; ecosystem of open alliances, which allows for greater scalability and growth.

Ubrand
Image courtesy of Ü Brand

Our challenge is to improve ourselves day by day with a competitive and creative R&D department, where nothing is impossible, and where we find the ability to anticipate market needs in terms of trends, fashion or design as our greatest virtue.

more. www.ubrandeyewear.com

Ubrand
Image courtesy of Ü Brand

Are you an artist, architect, designer? Would you like to be featured on ITSLIQUID platform? Send an e-mail to info@itsliquid.com or fill the form below

RELATED POSTS


NAMSA LEUBA: CROSSED LOOKS

Fashion | March 21, 2020

Crossed Looks will feature over 90 works from Namsa Leuba’s projects from Guinea, South Africa, Nigeria, and Benin, and it will premiere new work from Tahiti. Read more


Cariuma

Fashion | March 9, 2020

I am excited to introduce you to Cariuma - are markable sneaker company founded by two former industry execs who put people at the center of their mission. The founders saw a gap in the market for comfortable, good-looking, good-for-the-earth footwear that will never go out of style, creating true sustainability through natural premium materials and longevity of the product life cycle. Read more


Helmut Lang Archive

Fashion | March 8, 2020

Until 12 July 2020, the MAK is showing a temporary intervention by Helmut Lang in the HELMUT LANG ARCHIVE, questioning the archive as a simultaneous collection, storage, and exhibition place, as a store of memories, and the potential of its use. Since retiring from the fashion industry in 2005, the 1956-born Austrian has concentrated on his artistic work, and 20 international museums have received his donations. The MAK is the only institution worldwide where the history of Helmut Lang's brand development and identity can be traced. Since 2014 a thematic area in the MAK DESIGN LAB is permanently dedicated to Helmut Lang. Read more


PATRICK KELLY, THE JOURNEY

Fashion | March 7, 2020

The Savannah College of Art and Design presents "Patrick Kelly, The Journey", an exhibition of work by multidisciplinary artist Derrick Adams, now on view through July 19, 2020, at the globally renowned SCAD FASH Museum of Fashion + Film in Atlanta. Read more


Sign up for our Newsletter.

Enter your email to receive our latest updates!